Almost 6 million Americans are currently living with Alzheimer’s disease, and that number is expected to grow to 14 million by 2050. It is the sixth leading cause of death in the United States, taking a greater toll from us than breast cancer and prostate cancer combined. And beyond the affected individuals, Alzheimer’s impacts the the countless partners, families and friends who see their loved ones turn into a shell of who they once were.

Budding Culture recently had an opportunity to support UC Irvine’s Institute for Memory Impairment and Neurological Disorder (UCI MIND) by creating a video to help spread the word about their mission—to defeat the ravages of Alzheimer’s disease. We are by humbled by the opportunity to help spread the word —