| Notes |
Limes just know how to make their presence felt. That’s why when Mexican fast casual stalwarts La Salsa came to Budding Culture looking for ways to make their marketing dollars work harder, we turned to this small but mighty citrus fruit hanging out across the top of their logo. By creating a ‘spokeslime’, we’ve managed to kick up the flavor in the chain’s marketing and tap into genuine enthusiasm for the fun, flavorful food of La Salsa. |